Director of Marketing
Jewish Family & Children’s Services of Northern NJ (JFCS) is seeking a Director of Marketing
An integral member of the development team, the Director of Marketing will develop and execute marketing strategies – digital, print and social media - to advertise and promote the organization. You will be responsible for strategizing with leadership on all paid/owned/earned marketing, fundraising mailings, events and community outreach as needed.
The ideal candidate is a strategic and independent thinker with a natural curiosity to continually improve results and experiment with new tools and methods, and who works collaboratively.
Role and Responsibilities:
Oversee development of all JFCS collateral including invitations, posters, brochures, flyers, banners, special event signage and fundraising mailings (5 times a year), and online marketing materials; Manage and monitor weekly printed advertising in local papers
Create and execute social media strategy through targeted outreach and daily posts; Create content and provide guidance on social media accounts such as Facebook, LinkedIn, Twitter, Instagram, YouTube, and others to build a social media network and engage with our community; set and achieve strategic goals related to social media metrics and campaign initiatives
Create a monthly newsletter and e-blast content for programs and events; oversee Constant Contact and VIP distribution lists
Maintain and update the JFCS website as needed
Collaborate with internal departments to advertise and promote programs and initiatives, to execute the development of those marketing materials [brochures, flyers, advertisements] and to oversee calendar listings
Use data and analytics for best-in-class marketing; execute creative campaigns using a wide variety of strategies to inform and grow donor base; maintain ongoing communication with the community
For JFCS fundraising events: develop all social media content, manage all marketing/advertising and monitor content; secure inclusion in local calendars
Drive change across the organization by maintaining consistent messaging and branding and an up-to-date understanding of the rapidly changing media environment
Passion for our mission* and values [See our mission below]
Bachelor’s degree from an accredited college or university.
A minimum of five (5) years related experience or training, specifically in Marketing or Communications
Experience with all major social media platforms and analytics tools
Strong writing skills; including the ability to write articles about the agency and edit and revise existing copy
Experience with Canva and website maintenance
Strong organizational skills and the ability to meet tight deadlines.
Experience in Jewish Communal Service or nonprofit as a professional or volunteer
Experience with fundraising CRM Donor Perfect or similar.
Ability to work periodic evenings and occasional Sundays as necessary
Expedite resume and cover letter to: HR@jfcsnnj.org as we are excited to fill this important role.
*Based on Jewish tradition and values, our MISSION is to strengthen and enhance the well-being of all who call upon us by providing professional and compassionate human services to effectively meet life’s many challenges. Visit us at jfcsnnj.org for a full picture of all we do.